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marketingplan.docx Develop a social media marketing plan for a consumer packaged good or service. Examples include food, beverages, cosmetics, medication, clo

Jun 02, 2025 3 views

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marketingplan.docx Develop a social media marketing plan for a consumer packaged good or service. Examples include food, beverages, cosmetics, medication, clothes, cleaning items, and personal care products. · Write an executive summary (50 - 100 words). · Identify your target market and the product (good/service) that you would like to market. · Analyze the environment (economic, social, technological, legal, political). · Analyze the competition. · Choose the social media platform(s) that will be used. · Develop content for the social media platforms. · Schedule implementation of plans. · Decide on metrics to measure success. · Provide any relevant appendices. Submission Instructions: · The submission is to be clear and concise, and students will lose points for improper grammar, punctuation, and spelling. · The paper is to be a minimum of 2,600 words in length (typed, double-spaced, 12-point font), excluding the title, abstract, and reference pages. · Minimum 8 references. Must cite in-text.

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